Parkwide Entertainment Development

Parkwide Entertainment Planning begins with the development of a full spectrum of live shows, guest experiences, and magical moments throughout a theme park or leisure destination. By identifying these shows and show-types early in the process, our expert team of creative and technical designers plan ahead to bring the park to life. This live entertainment plan can include site-specific venues, zone-wide events & atmosphere entertainment, or parkwide signature shows that cross multiple zones such as a parade or nighttime spectacular.

Working closely with your team, we begin by developing shows, events, magical moments, and spectaculars during the initial stages of park design. By delving into the characters and stories of your world, we are able to deliver a holistic Parkwide Entertainment Plan with a focused artistic vision and an integrated technical framework.

All the World’s Our Stage!™ and storytelling is the heart of our design methodology.

Placemaking, Story, & Theme Development

A theme park’s ability to transport guests from the real world into the infinite worlds of imagination begins with the development of a unique place, story, and theme. Whether collaborating with existing intellectual properties or creating story worlds filled with lovable characters, Miziker adapts and implements the IP for immersive, location-based entertainment experiences. 

Show Concepts & Planning

We begin by identifying then developing, shows and park activations in the early stages to ensure that the characters and story worlds are brought to life for guests. These original show concepts, whether they take place day or night, can include live costumed performers, atmosphere entertainment, major shows & spectaculars, or less performer-reliant TechFX shows. Identifying these shows and show-types allows us to plan infrastructure and technical support requirements.

Original Character Development

The characters that inhabit the story worlds of your park or leisure destination are the face of your brand. How your characters are seen and interacted with must be imaginative and emotional for all demographics. Whether it is developing original characters for the San Diego Zoo and Lotte World or adapting existing characters for shows at Disney and Universal, the Miziker team looks for opportunities to design architecturally-integrated performance spaces and fabricate new character costumes fit for every experience.